Tuesday 18 September 2007

What is Marketing?


I got the below 'chain letter' from a family member the other day and couldn't stop laughing...not because I studied marketing at University but because it's SO true - every word of it!! The person who sorted this out is a genius - GENIUS I tell you!!!

Start of email:
Several women I know have asked for me an explanation of Marketing. Perhaps the following analogies will help clear it up:

You see a handsome guy at a party. You go up to him and say, "I'm
fantastic in bed." -- That's Direct Marketing.

You're at a party with a bunch of friends and see a handsome guy. One
of your friends goes up to him and pointing at you says, "She's fantastic in bed." -- That's Advertising.

You see a handsome guy at a party. You go up to him and get his telephone number. The next day you call and say, "Hi, I'm fantastic in bed." -- That's Telemarketing.

You're at a party and see a handsome guy. You get up and straighten your dress. You walk up to him and pour him a drink. You say, "May I," and reach up to straighten his tie brushing your breast lightly against his arm,
and then say, "By the way, I'm fantastic in bed." -- That's Public Relations.

You're at a party and see a handsome guy. He walks up to you and says, "I hear you're fantastic in bed." -- That's Brand Recognition.

You're at a party and see a handsome guy. You talk him into going home
with your friend. -- That's a Sales Rep.

Your friend can't satisfy him so he calls you. -- That's Tech Support.

You're on your way to a party when you realize that there could be
handsome men in all these houses you're passing. So you climb onto the roof of
one situated toward the center and shout at the top of your lungs, "I'm fantastic in bed!" -- That's Spam.

End of email

I'd say I'm more of a PR girl myself




Wednesday 12 September 2007

Well, That Was Fast!


The other night I went to a really quaint venue/bar call the The Social, to check out a friend’s band (they were awesome by the way….. Sushalini; check them out). After a pint or two I made my way to the toilets to ‘relieve’ myself…once I was finished it was straight to the sink to wash my hands – this is usually the part I dread, sometimes even more so than the toilets themselves! The reason you ask? Well mainly because you’re usually stuck with limited hand dryers that are often taken-let’s be honest here; so your having to ‘pretend’ to wash your hands for hours until one becomes free and then when you do get one there’s the shake and rub technique that has to be used to improve the efficiency or you could be there for a couple of minutes. Then there are the places that only have paper towels and with a long night of drinking/partying by the end there is none left so your options are to use your clothes (depends on what I’m wearing) or to use toilet paper – there is fine line with this options as it could get very sticky.......have I made my point? Good, lets move on. As I was saying, oh yes, the hand dryers at The Social were INCREDIBLE!!!! You literally put your whole hands to the bottom of the machine and slowly bring them up through the ‘blast’ of air et volia your hands are dry in 10 seconds (10 SECONDS!!!!!)…I couldn’t believe it. Let me introduce the Dyson AirbladeThe fastest, most hygienic hand dryer’ EVER! Apparently they can be found in some Canadian Airports, so keep your eyes open for them next time to you come to visit ;)

Tuesday 11 September 2007

Citroen You're SO cool!

Check out this 'real' transformer in action....




I'm taking my dance moves from this 'guy' next time I'm out at the club!


Thursday 6 September 2007

Some Great Thing


Sorry for my little hiatus, I’ve been running around like a chicken with its head chopped off….but having a great time nonetheless!! Well minus the fact I’m trying to shake-off a cold - go flu, go away!!! Anyway, I’ve decided to dedicate one (massive) post for all the events/things I wanted to write about but couldn’t find the time to do so…I’ve even created a theme (what? you have to!) – ‘Summer Time in Jolly O’England’ and even though it rained most of the time they sure know how to make things interesting here!

1. Warhol Vs Banksy Exhibit @ The Hospital
From August 10th to September 1st the first exhibit ‘anywhere’ took place with two iconic artists – Andy Warhol and Banksy. 40 mixed media works were put on display, carefully organized to show the contrast in style…Warhol with his simplistic approach and Banksy with a more political statement; both equally incredible to view up close. It’s true that you could walk down any street in London (or Liverpool for that matter) and see a fresh Banksy tag but seeing them in this exhibit made me realize our artistic tastes as a community has changed progressively since the likes of the ‘Group Of Seven’ for instance when it was all about oil paint and canvas…I for one am glad new media forms are being
considered for their greatness.

Comparision:

Which do you prefer?


2. Deckchair Dreams @ various Royal Parks around London
25 deckchairs have been designed by 25 artists. It’s meant to ‘represent the
amazing trees and wildlife of The Royal Parks’ through the vision of the celebrity artists. The originals have been auctioned off but reprints have been created for ‘everyone to sit on and enjoy’ between June and October. They look really cool…check this one out. I’m still trying to find one…will keep you updated

Initial designs by Ben Fogle


3. Reading Festival
OMG!!!! I’ve never been to a festival of this magnitude before and I can honestly say it was an incredible, overwhelming experience. Most of the bands I’ve been listening to for the last year were playing, which was amazing yet difficult to pick which ones see – which one took precedence over the other (?!?!)….and with over 80 thousand people, it was a bit harder to run around from tent to tent – however that didn’t stop us!! With the likes of The Sounds, Klaxons, Arcade Fire, Bloc Party, CSS, LCD Soundsystem, Gogol Bordello, Brand New, Against Me, Tokyo Police Club, The Foals, Bombay Bicycle Club, The Subways, Crystal Palace,…..and so many others you can probably understand why I have a cold!!! Can’t wait for next years…..

Here’s just a little taste – Arcarde Fire’s Rebellion (lies) playing while the sun sets in the background; too bad I was in a loo (and had been for over half an hour!!!) – Thank goodness for YouTube, enjoy!


4. Camping in Exmoor National Park
So I went camping this past weekend (with my cold yes – horrible, yet so much fun!) and I’ve come to realize that what they call ‘camping’ here is very different from what we call it back home in Canada. It felt like we were 10 years old and camping in our backyard – with manicured lawns and a ‘river’ view (which was more like a stream but whatever!) and of course a local pub not even a minute’s walk away! They do however have great local beers (microbreweries) which was a good thing for us when it started raining…think I can get use to this