Tuesday 18 September 2007

What is Marketing?


I got the below 'chain letter' from a family member the other day and couldn't stop laughing...not because I studied marketing at University but because it's SO true - every word of it!! The person who sorted this out is a genius - GENIUS I tell you!!!

Start of email:
Several women I know have asked for me an explanation of Marketing. Perhaps the following analogies will help clear it up:

You see a handsome guy at a party. You go up to him and say, "I'm
fantastic in bed." -- That's Direct Marketing.

You're at a party with a bunch of friends and see a handsome guy. One
of your friends goes up to him and pointing at you says, "She's fantastic in bed." -- That's Advertising.

You see a handsome guy at a party. You go up to him and get his telephone number. The next day you call and say, "Hi, I'm fantastic in bed." -- That's Telemarketing.

You're at a party and see a handsome guy. You get up and straighten your dress. You walk up to him and pour him a drink. You say, "May I," and reach up to straighten his tie brushing your breast lightly against his arm,
and then say, "By the way, I'm fantastic in bed." -- That's Public Relations.

You're at a party and see a handsome guy. He walks up to you and says, "I hear you're fantastic in bed." -- That's Brand Recognition.

You're at a party and see a handsome guy. You talk him into going home
with your friend. -- That's a Sales Rep.

Your friend can't satisfy him so he calls you. -- That's Tech Support.

You're on your way to a party when you realize that there could be
handsome men in all these houses you're passing. So you climb onto the roof of
one situated toward the center and shout at the top of your lungs, "I'm fantastic in bed!" -- That's Spam.

End of email

I'd say I'm more of a PR girl myself




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